Good design is aesthetic Good design is not only functional but also aesthetic, as aesthetics play a crucial role in enhancing user experience and product value.
Dieter Rams

Last update at 11 · 12 · by milo

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Rams introduced the idea of sustainable development, and of obsolescence being a crime in design, in the 1970s.
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milo 3oneseven, a designer, developer & ecommerce consultant with a five-star track record in the design, setup & optimization of Shopify shops.

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3oneseven's design principles work at the intersection of the timeless design theory (Rams, Bauhaus thinking) and pragmatic ecommerce execution - beautiful, honest, fast, and built to convert Shopify stores.