♥ & ☠ & Shopify &
Ecommerce
The Fragrance Room The Fragrance Room Australia's Best Fragrance Product Range Scented Soy Candles, Luxury Reed Oil Diffusers, Fragrant Room Sprays, Hand Soap, Body Lotions.
Ecommerce

Last update at 17 · 04 · by milo

‧‧‧ One of 622

Project

An Australian shop for The Fragrance Room with custom Shopify design equipped with tag specific product templates for local australian products.
Instant The Fragrance Room brand information, food delivery schedules & fresh food product guides are provided for customers.

Service

Web Development Shopify Development
Frontend development
Consulting

Client

The Fragrance Room

the Fragrance Room The Fragrance Room

Omnichannel Shopify

With omnichannel shopping becoming the new norm, The Fragrance Room reclaimed its brand and customer experience across all channels, and to synchronize all marketing efforts directly within Shopify.

The Fragrance Room now has a real-time, aggregated view of their effective omnichannel marketing.

This functionality provides a set of seamlessly integrated The Fragrance Room channels, catering to customer preferences, and steer them to the most efficient solutions.

Details

Setup

Multi-Channel Retailing
Enterprise Features
PCI Data Security Standard
Cross Platform Content

Balance

Application Interface design
Brand Strategy
ERP Implementation
Information Architecture

Structure

Brand Research
Omnichannel Strategy
Enhanced Functionality
Customer Retention

Facts

Structure

Improved Integration

82 %

Numbers

Analysis

  • + 62% Sharp Optimization
  • + 55% Advanced Process
  • + 26% Customer Retention

SEO

Optimized Visibility Score

81 %

Improvements

Conversion rate

Cro

Statistics

Info

The Fragrance Room Australia’s Best Fragrance Product Range Scented Soy Candles, Luxury Reed Oil Diffusers, Fragrant Room Sprays, Hand Soap, Body Lotions.

Tech

Software: Shopify
Work: Development
Analytics & reporting
Last Update:

Category

Brand Research
Omnichannel Strategy
Liquid
Json
Ecommerce

Workflow

The Fragrance Room Process

1

Definition

Interview
Project Brief
Personas
Tech Specs
Project Timeline
Initial Planning

2

Structure

Content
Functionality
Site Diagram
Page Diagram
Wireframes
Tech Components

3

Visuals

Draft Visuals
Feedback
Refine Design
Feedback
Refine Design
Select Design


The Fragrance Room Setup

4

Development

Confirmation
Refine Tech Specs
Review
Adjust Project Timeline
Development
Integration

5

Test & Refine

Quality Assurance Testing
Priority Issues
Refinements
Browser Issues
Mobile Issues

6

Launch

Production Style Guide
Launch The Fragrance Room
User Feedback
Refinements
Maintenance Plan

EcommerceCategory

A designer, developer & ecommerce consultant with a proven five-star track record in the design, setup & optimization of ecommerce stores.

The Fragrance Room Showroom


Strategy

1

Enhance Efficiency

Analyzing how customers interact with The Fragrance Room store and improving their experience.

2

System Integration

Ensure The Fragrance Room product descriptions, images, and specifications are clear and compelling to increase conversions.

3

Optimized Flow

Seamless shopping experience across multiple platforms, including The Fragrance Room, mobile apps, and social media.

4

Customer Retention

Loyalty programs, excellent The Fragrance Room customer service, and personalized engagement to keep customers coming back.

5

Streamline Process

Flow tools to enhance efficiency, from inventory management to The Fragrance Room customer service.

6

User Experience (UX/UI)

Improved The Fragrance Room design and navigation to make shopping easier and more enjoyable.

Numbers

1

22 Custom Metafields

Store and display additional data beyond the standard fields.

2

1940 Media files

MediaFile API allows for more control over file management.

3

24 Templates

Defining structure can significantly boost sales, conversion rates.

4

7 Ecommerce Functions

Functions are configured with GraphQL schemas defining the input data, logic.

5

10 Custom Apps

Customized Shopify backend logic by injecting custom code into specific parts.

6

5 Data Analytics

Essential tool for monitoring best-selling products, making data-driven decisions.

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3oneseven
3oneseven's design principles work at the intersection of the timeless design theory (Rams, Bauhaus thinking) and pragmatic ecommerce execution - beautiful, honest, fast, and built to convert Shopify stores.