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Dudes Factory The Dudes Factory Shopify PLUS store: The Dudes is a group of friends creating clothing, art & lifestyle goods since 2010.
Ecommerce

Last update at 04 · 03 · by milo

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Project

The Dudes Factory: The Dudes bring a disruptive approach to art, design, music, gastronomy, and high culture. Established in Berlin, we’ve expanded to London, and Athens. We engage with subcultures like skateboarding, tattoos, NFT and graffiti through collaborative projects.

Dudes Factory features a fully customized Shopify PLUS checkout with builtin interaction sections, a custom checkout upsell section, with specialized products, optimized collection & landing templates for Dudes Factory products.

The Dudes Factory in downtown Berlin Kastanienallee 87 & Hackney Rd 207, London is at the centre of our ever-expanding universe.

Service

Web Development Shopify Development
Frontend development
Consulting

Client

Dudes Factory

Location

Berlin, Germany

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Solution

Live view —
the dudes shop System Integration The Dudes Factory Optimized Flow
Live view —

Tailor-Made Dudes Factory Shopify Plus

Dudes Factory had specific requirements regarding the conversion rate expected for their new e-commerce shop improvement. Over the course of four workshops, milo 3oneseven defined the functional and technical scope to meet the requirements and meet client expectations.

The Dudes Factory Long-term ROI Growth workshops were conducted using a mobile-first approach to meet current usage patterns, clear & efficient User Experience Optimization was created to guide customers through their Dudes Factory purchasing journey.

The Dudes Factory company's main objective was to improve cro, roi, site performance and frictionless shopping experience compared to their previous ecommerce technical stack.

Client Review

We are really happy to find and work together with milo 3oneseven - store speed has improved quite a lot. Great and fast communication as well. Already worked together on some other projects. Definitely can recommend hire Milo.

Client rating: 5.0 ★ ★ ★ ★ ★ 5.0

Dudes Factory

Details

Setup

Mobile Optimization
Responsive Design
Visibility Strategy
System Integration

Balance

Snippet Schema Optimization
User Behavior Analysis
Analytics-Driven Improvement
Iterative Improvement

Structure

Frictionless Shopping Experience
Reduced Delivery Friction
Enhanced Flow tools for Efficiency
Seamless User Flow

Facts

Structure

Improved Design

82 %

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Numbers

Analysis

  • + 62% System Integration
  • + 22% Methodical Improvement
  • + 42% Customer Retention

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SEO

Superior Visibility Score

46 %

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Improvements

Conversion rate

Cro

Statistics

Info

The Dudes Factory Shopify PLUS store: The Dudes is a group of friends creating clothing, art & lifestyle goods since 2010.

Tech

Software: Shopify
Work: Development
PCI Security Standard
Last Update:

Category

Frictionless Shopping Experience
Reduced Delivery Friction
Liquid
Json
Ecommerce

The Dudes Factory Figures

A brand driven unique experience
wrench User Experience Optimization brushSystem Integration mouseMultilingual Implementation statsFrictionless Shopping Experience

Workflow

Dudes Factory Process

1

Definition

Interview
Project Brief
Personas
Tech Specs
Project Timeline
Initial Planning

2

Structure

Content
Functionality
Site Diagram
Page Diagram
Wireframes
Tech Components

3

Visuals

Draft Visuals
Feedback
Refine Design
Feedback
Refine Design
Select Design

Dudes Factory Setup

4

Development

Confirmation
Refine Tech Specs
Review
Adjust Project Timeline
Development
Integration

5

Test & Refine

Quality Assurance Testing
Priority Issues
Refinements
Browser Issues
Mobile Issues

6

Launch

Production Style Guide
Launch Dudes Factory
User Feedback
Refinements
Maintenance Plan

EcommerceCategory

A designer, developer & ecommerce consultant with a proven five-star track record in the design, setup & optimization of ecommerce stores.
EcommerceReviewShopifyShopify PLUS

Dudes Factory Showroom

The Dudes Customer Journey the dudes shop System Integration The Dudes Factory Optimized Flow Dudes Loyalty programs

Strategy

1

User Experience Optimization

Analyzing how customers interact with Dudes Factory store and improving their experience.

2

System Integration

Ensure Dudes Factory product descriptions, images, and specifications are clear and compelling to increase conversions.

3

Optimized Flow

Seamless shopping experience across multiple platforms, including Dudes Factory, mobile apps, and social media.

4

Customer Retention

Loyalty programs, excellent Dudes Factory customer service, and personalized engagement to keep customers coming back.

5

Streamline Process

Flow tools to enhance efficiency, from inventory management to Dudes Factory customer service.

6

User Experience (UX/UI)

Improved Dudes Factory design and navigation to make shopping easier and more enjoyable.

Numbers

1

7 Custom Metafields

Store and display additional data beyond the standard fields.

2

3925 Media files

MediaFile API allows for more control over file management.

3

27 Templates

Defining structure can significantly boost sales, conversion rates.

4

10 Ecommerce Functions

Functions are configured with GraphQL schemas defining the input data, logic.

5

15 Custom Apps

Customized Shopify backend logic by injecting custom code into specific parts.

6

6 Data Analytics

Essential tool for monitoring best-selling products, making data-driven decisions.

Dudes Factory Media

The Dudes Factory Shopify PLUS store: The Dudes is a group of friends creating clothing, art & lifestyle goods since 2010. View article at Dudes Factory

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Reviews

Lockenkopf

We are looking for someone to speed up our homepage and make some changes to the code, Milo was supper fast in his response and showed us that instead ...

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Om Ya B2B

milo 3oneseven is an incredibly professional, has a knowledge that amazed me, it was so comprehensive. I contacted him because I wanted to speed up my ...

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Jarmino FR

Absolument génial!!! C'est la 5ème boutique en ligne que nous construisons avec Milo et c'est un professionnel absolu. Ses connaissances sur les bout...

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I Photo New York

I have been working with milo almost since the inception of I Photo New York, his design skills are paramount and his coding and web work are top of th...

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Lantern Press

milo 3oneseven was such a pleasure to work with. He quickly identified the issues we were experiencing with our website site speed and offered several ...

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Peggy & Finn

We had a great experience with milo 3oneseven, managing to upgrade our theme to the latest version and signifcantly improving the speed of our site. Wo...

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Structure

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3oneseven's design principles work at the intersection of the timeless design theory (Rams, Bauhaus thinking) and pragmatic ecommerce execution - beautiful, honest, fast, and built to convert Shopify stores.