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Maemae

Maemae: the best all-natural beeswax lip balm are available in different tropical flavors: strawberry, watermelon, green apple, coconut, orange, peppermint,…

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Ecommerce
Maemae Maemae: the best all-natural beeswax lip balm are available in different tropical flavors: strawberry, watermelon, green apple, coconut, orange, peppermint, caramel and chocolate.
Ecommerce

Last update at 17 · 04 · by milo

‧‧‧ One of 631

Project

A Canadian Shopify shop for Maemae Natural Beauty Products, collection & landing templates for organic beauty products.

Maemae Natural Beauty Products: the best all-natural lip care product. Natural and cruelty-free lip care for all. The natural recipe will leave lips healthy and soft. Maemae Natural Beauty Products beeswax lip balm are available in different tropical flavors: strawberry, watermelon, green apple, coconut, orange, peppermint, caramel and chocolate.

Service

Web Development Shopify Development
Frontend development
Consulting

Client

Maemae Natural Beauty Products

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Maemae Perfomance

Live view —
  • Maemae UX Organized Flow

    44% Performance Enhancement

    Effective Maemae with enhanced layout ensures an effective user flow that guides users seamlessly through the web shop.

  • Maemae User Experience Improvement

    63% User Optimization

    Prioritized Maemae usability will ensure the best user experience.

  • Maemae optimal eCommerce setup

    65% Performance Improvement

    Optimized Maemae navigation makes it easy for visitors to explore store products.

  • Maemae Structured json Enhancement

    25% Sales Conversion Localization

    Structured Maemae data ensures positive impact across the customer journey, from the research phase to converting a sale.

Maemae Natural Beauty Products shopify store Maemae Natural Beauty Products
Live view —

Omnichannel Shopify

An omnichannel approach changes everything; Maemae reclaimed its brand and customer experience across all channels, and to synchronize all marketing efforts directly within Shopify.

Maemae now has a real-time, aggregated view of their effective omnichannel marketing. The Maemae aggregated perspective allows making smarter, faster decisions: all in one consolidated view.

The Maemae result is a marketing operation that's more efficient, more responsive, and more effective: no longer managing separate channels but orchestrating a cohesive strategy that meets customers demands.

Every Maemae layout, ecommerce section, and customer interaction was developed to highlight Maemae product features, communicate Maemae services, and support meaningful customer engagement.
The vision behind Maemae was to develop a digital ecommerce platform that reflects how a modern online storefront actually engages with their customers. Clarity over clutter and depth over decoration, because strong brands like Maemae deserve efficient information architecture.

Unique Challenges

Improved versatility
The design of Maemae is developed around principles of clarity, modularity, and storytelling with structure, interactions, and content hierarchy. Maemae prioritizes usability and clarity.

Technical Storytelling
Translating advanced Maemae product features into usable content that feels accessible and engaging required careful copy structure and layout decisions.

Balancing interactivity and performance
Rich visuals and animations needed to feel smooth and premium without compromising load times or usability. The result is a shop that feels structured, modern, and intuitive.

Solving problems

Modular sections
Features like technical specs, usable sections were built as independent modules that can be reordered, removed, or repurposed.

Scroll-based storytelling
Interactive elements such as image sequences and feature reveals are driven by scroll, creating engagement without forcing users into fixed timelines.

CMS-Driven architecture
Technical specifications, blog posts, and feature sections are all Shopify powered, allowing non-technical users to update content effortlessly.

Detailed Features

Strong visual hierarchy
Product landing pages with scroll-based interactions, Product tech sections using grid-style layouts for complex concepts.

Modular CMS-driven content
CMS-powered technical specs and FAQs, editorial Magazine system for brand storytelling.

Ecommerce efficiency
Predefinded and reusable sections that emphasize real-world use, integrated Shopify meta fields for dynamic content display.

Details

Setup

Multi-Channel Retailing
Enterprise Features
PCI Data Security Standard
Cross Platform Content

Balance

Snippet Schema Optimization
User Behavior Analysis
Analytics-Driven Improvement
Iterative Improvement

Structure

Impulsive Purchasing Behavior
Efficient Local Fulfillment
Optimized Workflow
Enhanced Trust Signals

Facts

Structure

Improved Integration

91 %

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Numbers

Analysis

  • + 16% System Integration
  • + 57% Advanced Process
  • + 26% Frictionless Experience

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SEO

Enhanced Visibility Score

71 %

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Improvements

Conversion rate

Cro

Statistics

Info

Maemae: the best all-natural beeswax lip balm are available in different tropical flavors: strawberry, watermelon, green apple, coconut, orange, peppermint, caramel and chocolate.

Tech

Software: Custom CMS
Work: Development
Analytics & reporting
Last Update: 04.17.26

Category

Frictionless Shopping Experience
Reduced Delivery Friction
React
Json
Ecommerce

The Maemae Figures

A brand driven unique experience
wrench Fulfillment Integration brushSystem Integration mouseLong-term ROI Growth statsOptimized Workflow

Workflow

Maemae Process

1

Definition

Interview
Project Brief
Personas
Tech Specs
Project Timeline
Initial Planning

2

Structure

Content
Functionality
Site Diagram
Page Diagram
Wireframes
Tech Components

3

Visuals

Draft Visuals
Feedback
Refine Design
Feedback
Refine Design
Select Design

Maemae Setup

4

Development

Confirmation
Refine Tech Specs
Review
Adjust Project Timeline
Development
Integration

5

Test & Refine

Quality Assurance Testing
Priority Issues
Refinements
Browser Issues
Mobile Issues

6

Launch

Production Style Guide
Launch Maemae
User Feedback
Refinements
Maintenance Plan

EcommerceCategory

A designer, developer & ecommerce consultant with a proven five-star track record in the design, setup & optimization of ecommerce stores.
EcommerceShopifyWebdesign

Maemae Showroom

Maemae Natural Beauty Products shopify store Maemae Natural Beauty Products about maemae

Strategy

1

Conversion Optimization

Analyzing how customers interact with Maemae store and improving their experience.

2

System Integration

Ensure Maemae product descriptions, images, and specifications are clear and compelling to increase conversions.

3

Omnichannel Strategy

Seamless shopping experience across multiple platforms, including Maemae, mobile apps, and social media.

4

Customer Retention

Loyalty programs, excellent Maemae customer service, and personalized engagement to keep customers coming back.

5

Streamline Process

Flow tools to enhance efficiency, from inventory management to Maemae customer service.

6

User Experience (UX/UI)

Improved Maemae design and navigation to make shopping easier and more enjoyable.

Numbers

1

26 Custom Metafields

Store and display additional data beyond the standard fields.

2

6537 Media files

MediaFile API allows for more control over file management.

3

11 Templates

Defining structure can significantly boost sales, conversion rates.

4

5 Ecommerce Functions

Functions are configured with GraphQL schemas defining the input data, logic.

5

10 Custom Apps

Customized Shopify backend logic by injecting custom code into specific parts.

6

11 Data Analytics

Essential tool for monitoring best-selling products, making data-driven decisions.

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hey milo

About milo

milo 3oneseven, a designer, developer & ecommerce consultant with a five-star track record in the design, setup & optimization of Shopify shops.

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Projects

Delivering exceptional,beautiful
& high-converting ecommerce projects.

Result

Design with clarity, precision and converting performance - engineered to enhance ecommerce stores.

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How

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Service

  • Ecommerce strategy
  • Restructure & double ROI
  • Shopify migration
  • Model Context Protocol

Strategy

  • Brand-Centric Design
  • Information Architecture
  • Conversion Optimization
  • Content Localization

Benefit

  • Complex SKU management
  • Global market expansion
  • Holistic Ecommerce Approach
  • 98% ROI Improvement

milo

3oneseven design with clarity, precision and converting performance - engineered to enhance Shopify ecommerce stores.

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♥ & ☠ & 3oneseven &
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Copyright © 2026 milo 3oneseven
★ ★ ★ ★ ★ 5.0 based on 143 reviews
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3oneseven's design principles work at the intersection of the timeless design theory (Rams, Bauhaus thinking) and pragmatic ecommerce execution - beautiful, honest, fast, and built to convert Shopify stores.