The Valentine - created for the Italian brand Olivetti - was designed in collaboration with the British designer Perry King and entered production in 1969. It was not a commercial success. The Valentine was technically mediocre, expensive and failed to sell to a mass audience, yet still became a design classic.
Designing often necessitates considering the aesthetic, functional, economic and sociopolitical dimensions of both the design object and design process. It may involve considerable research, thought, modeling, interactive adjustment, and re-design.