Every day thousands of images compete for our attention and it is the difficult job of an illustrator/designer to stand out and communicate from this staccato background. The fact that most of this images are photographs, TV-lensed images, can work delightful to the advantage of an illustrator because a drawing or digital panting can show something somehow different, a more personal view of the world out there in the viewers eye. That is what i try to do with my work. To present an alternative, sometimes somehow idealised, more down to earth, admittedly filled with beautiful people and (hopefully) great design, but inspired by the things I see and experience. The key elements of creativity are technique and inspiration, so i try to keep these things alive and kicking.