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Burberry was established in 1856 by Thomas Burberry, originally focusing on the development of outdoor attire, the fashion house has moved into the high fashion market, developing a first of its kind fabric called Gabardine, which is completely breathable and waterproof, and exclusively made for the brand. Their pattern-based scarves, trench coats, and other fashion accessories are unique. The first shop opened in the Haymarket, London, in 1891.
The Burberry Equestrian Knight logo was developed in 1901 containing the Latin word "Prorsum", meaning "forwards", and later registered it as a trademark in 1909. The company's main fashion house focuses on and distributes ready-to-wear outerwear, trainers, fashion accessories, fragrances, sunglasses and cosmetics.